Find new content ideas for blogs using these 25 best resources

It isn’t easy to come up with new blog content ideas. You may have a few ideas but must decide which ones to pursue. Your blog may be boring because you have too many purely SEO-focused posts. You need to add some spice.

Prepare to feel better, no matter what your content problem is.

You’ll learn why new content ideas are essential to your blog strategy, and you’ll find 25 ideas.

Why you should always be looking for new ideas when it comes to content (even if you are following a plan)

These resources are not intended to generate your content strategy randomly.

Julia McCoy, a content marketing expert at Content Strategie Courses, says new ideas should be explored if they are compatible with your goals.

You would benefit from clearly understanding your audience and content marketing goals. The top destinations are:

SEO Rankings
Sales and connections
Brand awareness

As long as the topic idea fits with your audience and meets at least one of your goals, you can move forward. If you follow the above workflow, there’s no reason to be concerned about releasing content randomly.

The best resources to find new blog content ideas

Let’s get to the good stuff now that we’ve dealt with the elephant in the room.

Prepare to feel as fresh as a daisy using these topic resources and ideas-generating techniques.

Your sales team: Survey them

Your sales team is well-versed in your audience’s secondary and tertiary issues. Content ideas can be derived from topics that are close to the core problem that your company solves. Once or twice a month, ask your sales team to provide their insight in a short survey.

StoryChief Content Discovery Feed

StoryChief Content Discover Feed gathers your favorite blogs into one place so that you can stay on top of your industry and competitors. Install the Chrome extension to start curating your favorite articles. You can then view them whenever you want a new idea.

Information and stories from behind the scenes

You can attract your audience by sharing behind-the-scenes stories relevant to your industry. If you work in property management, you can talk about the challenges you face with COVID-19. Drift uses this example to discuss their web-design process to teach their audience of marketing professionals strategies that they can use to rebrand their businesses.

Your confidential data

TravelPerk published proprietary and anonymous customer data in their article Business Travel Statistics. This is a clever move, as you can reveal stats never before seen that will require other sites to link back and credit you.

Google Trends

Google Search can provide related queries and suggestions, but this information is not tied to the current trends. Use Google Trends instead to discover trending sub-topics related to your searched topic. As an example, the search term “project” returns “Notion Project Management” and “project courses online free.” These queries are rising in popularity.

Pinterest Trends

Pinterest trends will help you find the content that Pinners pin most often. The company will show you what’s popular and release its predictions for the Top 100 Trends in the coming year. Pinterest trends tend to be B2C, but they can provide new ideas for B2B blogs.

You could, for example, use the “cold weather drinks” trend to inspire the design of “cold weather office gear.”

Google Search Console

Google Search Console can be used to find search terms that brought traffic to your site but that you have yet to target. We rank for “Webflow Website Examples” because of our post on blogging. This data can be used to create an article targeting the key phrase to get a higher ranking and more traffic.

Publications in the Industry

Skift is one of the leading publications in the travel industry, both for consumers and businesses. It offers a wealth of information and insight. Discover new surveys and studies, grab new blog content ideas, and discover what’s important to industry leaders. Search for publications relevant to your industry or ask colleagues who have worked in the field longer than you.

Support tickets

Content teams can benefit from the support software analytics used by customer service and product teams to improve their products. Zendesk Customer Analytics, for example, can help you sort support tickets into categories and find those relevant to your products. It’s much easier to come up with blog post ideas.

HubSpot Blog Ideas Generator

HubSpot Blog Idea Generator offers a simple and fun way to generate new ideas. The HubSpot Blog Topic Generator allows you to add a primary topic and a few subtopics and generate five headlines. You can also enter your contact details in the lead form for 250 headlines.

Answer the Public

Answer the Public converts any key phrase to a list of questions. You could use these questions as the headlines for your blog posts or turn them into subheadlines.

You can find YouTubers who work in your field.

Ben Nader, a YouTuber, talks about interviewing and running a recruitment agency. Ben Nader releases several videos each month that other staffing companies can use as content ideas. Find content creators who are experts in your field on YouTube and browse their videos to get more views.

Quora questions

You can find endless content ideas on Quora. Type in your main categories of content to see what questions people have. If you search “team collaboration,” for example, it will bring up questions on how to select the right tool, why team collaboration software matters, and what tools are recommended. You’ll get more blog post ideas from the answers to these queries.

Discussions in relevant Facebook groups

Facebook groups can be a great way to find out what your audience wants help with. Facebook groups are a great way to find out what your audience needs. Use their questions and advice to create blog posts.